Aza Ali

Aza Ali

Product Manager | Analytics & Growth Strategy

San Francisco, CA

About Me11+ Years in Product

I focus on driving topline growth through data and experimentation, launching 0 to 1 products users love, aligning engineering, design, and GTM around a shared roadmap, and turning ambiguous customer problems into clear product decisions in capital markets, consumer, and AI solutions.

Impact
0→1
Products
1.2B
Deal Volume
58%
User Adoption
1.0M
ARR Impact
@
Email
SkillsPM
Roadmapping
Prioritization
User Research
A/B Testing
Stakeholders
Agile/Scrum
Data & SQL
Prototyping
Current Interests
AI × Creative ToolsCollapsing the gap between intent and output
Platform InternalsHow things actually work under the hood
iOS 26 / Liquid GlassDesign as a feature
Behavior DesignUsing software for good habit formation
The Quality Bar ProblemBig-tech polish at indie scale
Education
B.A. Economics & Political Science
Middlebury College
Cum Laude
Domains
AI & Automation
Productivity
Logistics
Capital Markets
Healthcare SaaS
Stages
0→1
Growth
Turnaround
Enterprise
Key ProjectsHighlights
Retina

Screen recording for people who care about the details

ElectronPixiJSMetalWebCodecsClaude AI
Orbit

Zero-spend audience targeting for creators and small businesses. 400+ users in 8 weeks.

React 19TypeScriptChrome ExtensionSpectrum S2
Listval

Gamified productivity app that makes personal growth addictive

SwiftUIFirebaseGraphQLCore Animation
Tools I Ship With
Product & Design
Analytics
Collaboration
Data
Certifications
Stripe Certified Professional Implementation Architect
Stripe
Wharton Business Analytics
University of Pennsylvania
Google Analytics Certification (GA4)
Google
ExperienceFull History
Founder
BlendPixel
Jan 2025 - Present

Building AI-native productivity and creative tools for modern work

Key Achievements
  • Launched Soya, a privacy-first AI meeting assistant: on-device whisper.cpp transcription + cloud LLM turn live audio into structured summaries; raw audio never leaves the device
  • Building Noor, an AI desktop agent that runs multiple end-to-end web tasks in parallel on one machine
  • Shipped Retina, a macOS screen recorder with prompt-to-animation AI overlays, cinematic auto-zoom with cursor tracking, and hardware-accelerated 4K export; #8 Product of the Day on Product Hunt
  • Shipped Orbit, Chrome extension for zero-spend audience discovery: 400+ users in 8 weeks, 5-star Chrome Web Store rating
  • Shipped Listval, an iOS task app turning user values into daily tasks with on-device Apple Intelligence (Foundation Models)
AI/MLConsumer AppsProduct-Led Growth0→1
Senior Product Manager
aKumoSolutions
Nov 2023 - Jan 2025

Product lead for TechFleets, a fleet management platform for small trucking operators underserved by enterprise software

Key Achievements
  • Designed end-to-end customer education program: onboarding workflows, role-specific training materials, and activation measurement frameworks. Coordinated regional rollout across 3 states, growing from pilot to 100+ customers.
  • Led cross-functional team of 7 (engineering, operations, sales, design) to on-time launch in 4.5 months. Owned quarterly roadmap, sprint planning, and regional resource allocation.
  • Delivered program impact insights to executive stakeholders: dispatch time down 68%, on-time delivery 82% to 96%, 340% ROI. Secured expansion funding based on data-driven recommendations.
Field ResearchB2B SaaSProgram ManagementCross-functional Leadership
Senior Product Manager
PFM Inc.
Sep 2014 - Nov 2023

Promoted twice to own product strategy for PFM Swap Advisors' advisory platforms - $1.8B annual transaction volume, 50+ institutional clients

Key Achievements
  • Drove SwapViewer from 31% to 90% adoption across 32 institutional client teams in 90 days, rescuing $1.5M ARR
  • Launched RefundAdvisor module surfacing $42M in PV debt-service savings across 64 issuer clients in year one
  • Shipped one-click rating-agency presentation generator, cutting MD prep time from 18 hours to 90 minutes per client
  • Repriced SwapViewer from per-seat to per-portfolio: +38% ACV on renewal cohort, -22 days sales cycle
  • Launched credit-rating estimator predicting Moody's/S&P ratings on 100+ debt issuances at 87% tier accuracy; cut SMC prep time by 75%
  • Built deal-flow data warehouse centralizing 12 years of PFM history; powered analytics across $1.8B in annual issuance
  • Built refunding analyzer estimating PV savings 5x faster than legacy Excel; deployed across 4 PFM offices and 60+ analysts
  • Designed automated data ingestion, dashboards, and one-click workflows; cut analyst time from 5 hours to 75 minutes, 100% adoption
Product StrategyData ProductsPricing & PackagingCapital Markets
Senior Analyst, Operational Finance
Pangea Properties
Oct 2013 - Sep 2014

Real estate startup using data to revitalize apartment properties

Key Achievements
  • Delivered $4M+ in savings by automating financial and operational reporting and analytics across a $500M, 3-city real estate portfolio.
Financial AnalysisReal EstateAutomation
Investment Banking Analyst
Stifel Financial Corp.
Jul 2012 - Sep 2013

Key Achievements
  • Executed 5 financings totaling $150M; secured first-time credit ratings across healthcare, education, and government sectors.
Financial ModelingHealthcare FinanceDue Diligence